Putting our Money Where Our Customers Will Be: Investing In Digital Collections Today to Ensure a Customer Base Tomorrow
The Aspen Institute’s report Rising to the Challenge: Re-Envisioning Public Libraries identifies four key strategies for success for public libraries in the digital age. The second of these is “Provide Access to Content in All Formats,” and asserts that an immediate and major challenge is “being able to procure and share e-books and other digital content on the same basis as physical versions” (Garner, 2014, p. 36). Deschutes Public Library has given digital collections high priority over the years – through training, marketing and aggressively funding this collection. These efforts have resulted in higher than typical circulation and a strong customer base for digital collections. As libraries continue in an evolving information ecosystem, building excellent digital collections today is an essential component to being an attractive information resource for tomorrow’s communities.